Audience

What Does “Professional Creative” Mean?

We’ve all seen it—an ad that looks like it was created by an amateur. Chances are, it was! Years ago, ad and content creation was strictly the domain of professionals; people who attended a...
Published: 4/10/23
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Categories: Audience

How to Get Your Press Releases Published

Not all PR Firms are Equal When you hire a Public Relations (PR) firm, you expect press releases to be written about your organization and to have them shared with appropriate news outlets. But that...
Published: 3/6/23
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Categories: Audience

How to Target the Right Audience

The phrase "preaching to the choir" can easily be applied to the type of marketing campaigns some organizations run. Many organizations rely on repeat patron and the communities who follow their...
Published: 2/6/23
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Categories: Audience

Best Strategies for Marketing Non-profit Cultural Organizations

All marketing tasks have their challenges, and while there are some differences between non-profit and for-profit marketing, there are also similarities. Digital technology has changed marketing and...
Published: 1/9/23
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Categories: Audience

Promote Your Festival with CultureOwl

Elevating Your Festival Promotion Game with CultureOwl When it comes to promoting your festival, you want to explore every avenue to ensure it becomes an unforgettable celebration of culture, art,...
Published: 10/19/22
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Categories: Audience , Event Marketing , Festivals

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